The Capital Division of HCA (the world's largest healthcare provider) includes nearly 40 facilities in Virginia, New Hampshire, Kentucky, and Indiana. Access provides ongoing support for HCA's creative services department with advertising campaigns, TV and radio spots, identity and branding needs.
Access helped Reston Hospital Center write and produce TV spots, radio spots, and web banners to support the recent ER wait times effort from HCA.
Access created a clever animated graphic treatment allowing multiple HCA facilities to fit TV into their budget and customize the spots cost-effectively for their needs.